Why "cold call" sales techniques are outdated

Lalit Bhojwani By Lalit Bhojwani, 25th May 2012 | Follow this author | RSS Feed | Short URL http://nut.bz/2gurn85_/
Posted in Wikinut>Business>Sales & Marketing

In this article you will find the reasons why cold calls sale technique is outdated.

Why "cold call" sales techniques are outdated

Gone are the days when companies are used to rely completely on cold calling. Now cold calling sales technique has not only become outdated, but it is considered a dead sales techniques. Here are the reasons why "cold call" sales techniques have become out dated -

1. Government regulations have made cold calling obsolete. Now people can register in DND (Do not disturb) list and you cannot call them as you were used to earlier.

2. Answering machines have made it very difficult to sell the product through cold calling.

3. Caller id is another hindrance in the process of cold calling because of caller id you cannot call the same prospect again and again.

4. The power of internet has made the cold calling sales techniques obsolete because now people like to get information from internet instead of believing a strange cold caller.5.

Now life of people has become busy so people do not have time for cold callers.

6. Nobody wants to be disturbed by any cold caller.

7. Today people are relying more on more cell phones and internet and they can black list the number of cold callers.

8. People can spam your mail related to cold calling.

Here are the new techniques that you can use on the place of cold calling -

1. Referral marketing. Use referrals from your existing customers.

2. Use internet for advertising.

3. Join various networking groups online and offline for getting lead.


Cold Calling, Cold Calls

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