Google’s New Index is Putting Mobile First

Manchun By Manchun, 3rd Jan 2017 | Follow this author | RSS Feed
Posted in Wikinut>Business>Analysis

Do you have any idea about the search engine?

Off course Yes, search engine refers to the platform where we get answer to all of our queries with several alternatives. We can find everything using the search engine like nearest hotels, restaurants, movie palace, and more. Today, the most popular search engine is Google. We all heard a lot about the Google and its functionality.

Google Strength Your Business

Google not only answers all our queries or thoughts rises in your mind but also promote your business world widely. Google plays an important role in enhancing the reach ability of your services or brand. This means that your products and services can easily reach to the targeted audience. As per current trend, Google offers their unbeatable support in the field of digital marketing, a process through which brand audience connect with brand and ready to avail your service.

Google Role in Digital Marketing

Digital marketing refers to the process of promoting brand world widely using digital channels mainly Internet. Digital Marketing also known as Internet or Online marketing where you need not to go anywhere just simply go online through mobile, laptop, or tablet and start selling your products. In the field of online promotion, Google plays an important role by ranking your website.

Google Ranking Algorithm

A website success depends on the Google ranking algorithm. Google ranks a website as per design and placement of website elements like content, graphics, and more For Example JanBask. A website can score high ranking if it consists quality content and graphics which will well define the business objectives and goals. I can guess that you mind is rendering about what do we mean by quality content? The answer to this question is very simple. Quality content means that content should rich of relevant keywords, information, and most importantly the content should have the capability to engage the brand audience. In Google ranking algorithm, one more element gets added according to which Google calculate the website ranking that is Mobile.

Google New Indexing Where Mobile is Consider First Element to Decide the Website Ranking

Today, Google prefers mobile version of a website rather than desktop. This means that Google rank higher to those websites who have the mobile version and load quickly. If you notice, then you find that a large number of searches happen on mobile. Thus, Google wants to index them and represent the results on the same device.

Mobile website consists less amount of content than it’s a matter to worry?

We all know that mobile website contains less amount of content so that they can easily load over the mobile. But it is a matter of worry because Google needs keywords so that the website can easily be searched by the targeted audience. Thus, Google say that mobile version of a website should be created using the Responsive feature. This means that the web pages should be resized as per screen size without losing the information.

Currently, Google is mainly focusing on the mobile version of website as these website has large number of audience where you can easily convey your thoughts and ideas. Large number of audience is the way to greater profitability and ROI.


Business, Google, Seo, Seo Optimization, Seo Techniques, Seo Tricks

Meet the author

author avatar Manchun
Manchun Pandit works with JanBask Digital Design as a Digital Marketing Consultant, and has more than 7 years experience in digital Marketing, SEO, SMO, and Brand Promotion. To know more about him, fo

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author avatar Lesa Cote
13th Sep 2018 (#)

I am quite interested in SEO and this is really a wonderful post!

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