Difference between a mobile app and a mobile website!

approxen By approxen, 16th Feb 2016 | Follow this author | RSS Feed | Short URL http://nut.bz/2bp6kx81/
Posted in Wikinut>Business>IT & Ecommerce

It is a digital age and today, mobile devices are the most used tool on earth because according to studies and stats, there are more of devices than people on the planet.

Mobile app Developement Dubai

It has become obvious for businesses to be accessible by mobile devices so as to be visible and be in competition. But the real challenge is to understand the type of mobile solution needed for business.

Let us have an overview on the scenario for better understanding of beginners and business owners so that the right decision is taken at the right time.

Mobile Website

A mobile website is a primary website of business in a responsive design so that it can adjust to every screen size. When a mobile visitor accesses a mobile website, the content on the primary website gets optimized and displayed on the screen from which it is accessed. Remember that a mobile website is not a separate site but the primary content is optimized for smaller screens.

Why is a mobile website important?

Whether or not your business has a mobile app, the business website has to be responsive so that you can take better care of your mobile audience. A mobile site is important and essential for business for following reasons;

Inexpensive – It is obvious that you have to develop a business website for online
representation of your business. Once you decide to have it, ask for the responsive version and you wouldn’t have to pay extra for it because the overall cost will be same what you are going to pay for primary website.

Responsive to all devices – By having a responsive/mobile website, you don’t have to develop separate websites for mobile and desktop. You stay visible to users coming from different platforms.

Easy to develop – With a responsive website, you don’t need to follow App Store submission and just need domain and hosting to setup a website.

Mobile App

A mobile app is a latest technology and is considered the most instant format to communicate target audience and to sell. A mobile app has immense benefits for business promotion and selling. If your business has its own mobile app, effective brand marketing can be carried out. Observing a massive growth in use of mobile devices, companies are looking forward towards mobile app development. A mobile has following advantages;

Push Notifications – A mobile app is a fantastic medium for businesses to send text
messages to its customers about new arrivals, discount schemes and latest events etc.
Offline Access – No matter if your target audience does not have internet connection because a mobile application is pretty capable to work offline. Games, Calendar, Maps and other similar things are examples of offline access apps.

Great Performance – An app is a latest technology and fantastically instant. Users can access anything through mobile app in no time.

Less is more – When it comes to mobile app development, it is not needed to develop long-stories as mobile apps have lesser space as well as it is easier for people to handle app because apps have no clutter as compared to websites.

However, mobile app development is extremely beneficial for businesses to communicate to target audience, to deliver business message to customers, to promote business, to market brand and to sell effectively.

Approxen is a mobile app development company located in Dubai and it has the best team of developers to offer mobile solutions. If you want a mobile app for your business, contact Approxen.

Tags

App Developer, App Developers, Mobile, Mobile Apps, Mobile Devices, Mobile Web

Meet the author

author avatar approxen
Approxen is known for cost-effective mobile app development in Dubai. The company is Dubai, UAE based and has a fantastic work-force in terms of skillful developers.

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